Vice President of Advisory Services David Halford

Paul Ybarra

Senior Vice President and CRO

As Chief Revenue Officer at Fusion, Paul Ybarra leads and oversees all revenue generation processes in the organization. including sales, marketing, and customer care functions. He focuses on growing the company’s customer base and facilitating a good company culture internally and externally.

Paul has more than 20 years of management experience, with more than 15 years of success in the telecom expense management SaaS industry. Throughout his career, he has help multiple sales, marketing, and communication positions for startups and new businesses to long-established enterprise companies. Paul holds a bachelor or science in public relations from the University of Wisconsin-Whitewater.

Fusion is a place of opportunity for customers, employees, and industry professionals to be successful, and I want to continue that notion as it grows. With merging markets and rapid technological advances, we want to make sure companies have the ability to make data-driven decisions to mitigate risk and ensure success.

Paul is also a bit of an adrenaline junky as he and his best friend take turns picking “Bucket List” items to complete each year. Previous years activities have included running with the bulls in Spain, Sky Diving, hand-fishing, and celebrating Ground Hog’s Day in Pennsylvania.


Office number: +1 (414) 807-7858